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What is the connection between Kim Kardashian, kimonos, and Japan?

What is the connection between Kim Kardashian, kimonos, and Japan?

What do Kim Kardashian, kimonos, and Japan have in common? What could possibly come of such a combination? Obviously, nothing good, as explained below. Kim Kardashian, or rather Kim Kardashian West, is an American celebrity who also has a knack for business, especially in the fashion industry. She recently presented her new collection of shapewear. There would be nothing strange about this, if not for the fact that the new line of shapewear is branded with the name "Kimono," which has also n trademarked as "Kimono Solutionwear." Interestingly, the famous celebrity also owns other similar brands that have n trademarked, including "Kimono Body," "Kimono World," and "Kimono Intimates."

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Meme in a battle against a new lingerie brand.

It is worth remembering that a “kimono” is known as a traditional Japanese garment. This attire has n known in Japan for a long time and has undergone numerous modifications over the years. Currently, “kimono” refers to decorative robes, which are mainly worn by women. Interestingly, in modern times, this garment is only worn on special occasions, as it has lost popularity compared to the past. Given that Kimberly Noel Kardashian West has trademarked the word “kimono,” it is not surprising that there is such a negative reaction among Japanese people. Using the immense power and reach of the internet, Japanese internet users, through memes and the hashtag #KimOhNo, decided to boycott the new brand and express their disapproval.

The use of the word "kimono" in the logo as a tribute to Japanese tradition.

What does the person in question think? According to Kim Kardashian, the name of her new lingerie line is nothing more than a variation of her own name. Furthermore, she believes that the choice of this particular name is intended to pay homage to traditional garments with their numerous and beautiful elements, and not, as some internet users suggest, to denigrate traditional attire.

Do you believe Kim? Do you think that the use of the name “kimono” was simply a clever marketing ploy to increase interest in the new brand?

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Aggressive marketing doesn’t always pay off.

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