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Royal trademark

Royal trademark

This time, we will approach the topic of intellectual property rights protection from an unusual angle, namely the royal perspective. Almost everyone recognizes the former actress, known, among other things, from the series Suits, and now the Duchess of Sussex – Meghan Markle, wife of Prince Harry. Undoubtedly, the royal couple is known for many negative articles published mainly by British tabloids. However, Meghan and Harry's recent moves may affect their future business approach, including in the media. Where did this idea come from? During the Christmas season, information appeared that Meghan's lawyers filed an application with the Intellectual Property Office in June 2019 to register the trademark "Sussex Royal." The reserved mark is intended to cover several dozen goods and services, including, among others, paper, advertising, and educational materials, as well as clothing, consulting services, and magazines.

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What is “Sussex Royal”?

Such a move could indicate several things. First and foremost, it should be related to the foundation established by Meghan and Harry in 2019, which, given the very broad range of goods and services covered by the registered trademark, may function in the future as a thriving business. This is likely, as Meghan Markle is known for her ambition, and before the wedding, the actress earned quite a lot of money on her own and ran a popular website in the USA. Such a move would also allow them to distance themselves from the Royal Foundation, which has n operating for almost a decade and is managed by another royal couple – William and Kate. The second, also important, reason could be the ongoing disputes and legal battles with the media in the UK, especially with various magazines. The registered trademark will allow the royal couple to launch their own magazine, which will certainly be far from royal criticism, and will also help to improve the image of Harry and Meghan, as well as other people and couples from the royal circle. Regardless of the reasons for protecting the name “Sussex Royal”, the registration of the trademark itself will allow for more effective avoidance and combating attempts to impersonate the royal couple, and in particular Meghan Markle as the Duchess of Sussex. Currently, there is no official statement on this matter, but in the near future, a new “brand” can be expected to be introduced to the British market, which will ultimately dispel any doubts in this regard.

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Meghan’s lawyers filed an application with the Intellectual Property Office in June 2019 to register the trademark “Sussex Royal.” The protected mark is intended to cover several dozen goods and services, including, among other things, paper, advertising, and educational materials, as well as clothing, consulting services, and periodicals and magazines.

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